Back to Writing – 3 More Books

I have embarked on writing again and have two new books in the works and one more on the horizon. First off, I am writing a book on the Producer of Marketing and Distribution or PMD.

Guest Post Simon Pulman: Transmedia for Low Budget Filmmakers Part II

Very excited for part 2 of Simon Pullman’s excellent post on transmedia for low budget filmmakers. Last week was the why. This week is a quick intro to the how. Transmedia for Low Budget Filmmakers Part II: Executing a Transmedia Project by Simon Pulman Having decided to consider a Transmedia project as an alternative to […]

Guest Post Simon Pulman: Transmedia for Low Budget Filmmakers

My suggestion is that filmmakers considering the production of a low-budget feature film should look into the possibility of creating a cross-platform narrative instead – thinking not only outside the box office, but outside of the 90 minute feature film format altogether.

Guest Posts Start This Week

I am very happy to announce that this week I will start a guest posting program on this blog. We will hear from a variety of people that deal with audience connection and engagement of all types.

The Producer of Marketing and Distribution

This is my article published on screendaily.com. The Producer of Marketing and Distribution BY JON REISS In my first guest column for Screen Daily in November of last year, I introduced what I call the new 50/50. This idea is to convey to filmmakers that half of their work is making the film, half of […]

How will the studios adapt to changing distribution markets?

At ScreenDaily.com, Mike Goodridge suggests it’s decision time for studios’ distribution strategies.  How will they adapt to new digital markets?  Will they embrace transmedia?  Food for thought: Mike Goodridge Would you pay $250 to have Transformers: Revenge Of The Fallen delivered to your living room on the same day it is released in theatres? D-Day […]