Ways to Distribute Merchandise

I recently posted a short piece about innovative merchandise.  Here is a quick rundown on the different ways to sell your merch!  Let me know what you think!

Launching New TOTBO Workshop Webclips

I am kicking off a series of excerpts from my Think Outside the Box Office Master Classes today on my new YouTube Channel TheJonReiss. I am rebooting my YouTube channel because even though I had some decent views on YouTube.com/jfilm1 – it didn’t feel like that accurate or searchable. Since I am going to start […]

Putting Chilean Film on the Map

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On Thursday and Friday of this week (Oct 20-21) I will be at the Flyway Film Festival, presenting my two-day Think Outside the Box Office workshop on the ever-changing world of hybrid distribution and marketing. Today, though, I am thrilled to share a guest post from Chilean filmmaker Bernardo Palau whose first feature film ‘Saving […]

Live Events September-December

Independent Film Week Sept 19-24  New York City Continuing my involvement and work transforming IFPs Independent Film Labs into a year long completion, marketing and distribution lab I will be at Independent Film Week in New York. Live Event: September 24th Cage Match -” Am I a Filmmaker or a Brand?” 4:30 at Haft Auditorium […]

TOTBO Tip of the Day 11 Developing Organizational Relationships

Jon Reiss’ TOTBO Tip of the Day 11 Developing Organizational Relationships Last week I spoke about connecting with audience, creating a dynamic website and bloggin. Today’s tip is how to create relationships between your film organizations that should be interested in your film. This is an especially useful strategy for documentaries that naturally have a […]

TOTBO Tip of the Day 10 Blog

Blogging helps in two ways: First, it drives traffic to your site as you link to new and interesting stories that are related to the subject of your film (For Bomb It, we post news about graffiti around the world.) And second, your blogging activity will help your site’s SEO (search engine optimization). This will […]

TOTBO Tip of the Day 8 Engage Organizations to Promote Your Film

Step 2 of Audience Engagement is: Know WHERE your audience derives information/congregates. Many niche’s have organizations that support those specific topics and interests. Engage those organizations early in your filmmaking process (as early as conception and prep). It is important to have the proper attitude toward your audience and these organizations. You need to think, […]

TOTBO Tip 6 Identifying and Engaging Your Audience

Here is the Jon Reiss TOTBO 3 Step Approach to Audience Development and Engagement: 1. Know WHO your audience is. This is not 18-25 year old boys/men. Or 35 – 55 year old women. As an independent filmmaker, if you cross over into a mass audience great – but you need to be much more […]

Interview With Cassidy At SXSW

This was published today on Living Proof Magazine. SXSW INTERVIEW | FILMMAKER JON REISS By CASSIDY Jon Reiss has spent the last 30 years making badass documentary films about punk rock, the rave scene, and graffiti. You have almost certainly seen his film Bomb It, a feature length documentary about global graffiti culture. The film […]