21 Great Free Thinkers of Indie Film from Ted Hope in The Wrap

Jon Reiss — After adopting the DIY approach for his film Bomb It, Jon chose to share the lessons he’s learned in ever increasing ways, from his blog (and this one), to articles for Filmmaker Mag, to finally to the must-have artist-centric distribution book “Think Outside the Box Office.” Anyone considering creating a truly free film, this book is mandatory reading first.

Think Outside the Box Office one of Brian Newman’s Recommended Reads

Recommended Reads from Brian Newman’s Blog Springboard Media There’s been a lot of great writing both in print and online (and at times, both) for filmmakers this year. It’s late in the year, but I thought I’d give my quick summary of some great titles that I think are required reading for any filmmaker – […]

20 Points to Consider in Approaching Your Festival Premiere Part 1

A year ago I did some blogging on Truly Free Film, I stopped to write Think Outside the Box Office. But now the book is done and I am happy to be back on Truly Free Film and I hope to contribute there from time to time – I’m honored to be part of Ted’s […]

Check out Selfhelpless Blog – The future of film?!?

You have to check these guys out. Selfhelpless Met them on Twitter tonight. They are releasing their film/premiering it on Bit Torrent first (in my mind as a premiere event to draw attention and audience) and then releasing merch to their awaiting fans. You can link to their blog above – or I’ve liberated it […]

Blog Review for Think Outside the Box Office –

“”a jam-packed treasure trove of how-to DIY advice and real world examples – worth far more than the list price. In fact, I’d grab your copy now before Reiss figures out what an enormous value this is and starts charging the big bucks for weekend-long seminars!”

Think Outside the Box Office Introduction and Table of Contents in Indiewire

I put up the Introduction and table of contents on Indiewire: As some of you know, I have written a book Think Outside the Box Office. It’s purpose it to help filmmakers release their films in today’s marketplace – especially in the collapse of the festival acquisition model. The book is being released on November […]

Developing Audience During Prep, Production and Post

What you do to help your distribution and marketing started out being one chapter in the book. Now it takes up 1/3 of the book! I feel that it is hyper important that filmmakers work towards their distribution and marketing during prep, production and post. Part of that work is audience development which was the […]

@Jon_Reiss Marketing Art – An Oxymoron?

Today’s discussions began with the question of why is it important to identify your audience before you finish your film. I believe there are a number of reasons, but the main ones are: 1. Takes a long time to develop your audience. 2. You can engage your audience to participate in the film process itself. […]