Jon Reiss is a media strategist who helps filmmakers and companies navigate the new distribution and marketing landscape. He has worked with and consulted for IFP, Paramount Studios, the Sundance Institute, Screen Australia, Film Independent, Creative Scotland, The South Australian Film Corporation and numerous film schools and festivals to devise ways to educate and help independent filmmakers in the new economic landscape. He has conducted his TOTBO Master Classes over four continents and is the year-round distribution and marketing lab leader at the IFP Filmmaker Labs and the Director of the IFP PMD Labs he co-created with the IFP. He also teaches at the Film Directing Program at Cal Arts.
Reiss is a critically acclaimed filmmaker whose experience releasing his documentary feature, Bomb It with a hybrid strategy was the inspiration for writing Think Outside the Box Office: The Ultimate Guide to Film Distribution in the Digital Era, the first step-by-step guide for filmmakers to distribute and market their films. He also co-wrote Selling Your Film Without Selling Your Soul.