British production company VODO utilizes an alternative distribution strategy using filesharing sites and free-to-share networks. The strategy immediately engages a worldwide audience.
19 October, 2009 | By Sarah Cooper
Ivo Gormley’s documentary Us Now has achieved 100,000 downloads in its first five days of operation, through its release via free-to-share online distributor VODO.
Us Now tells the stories of online networks – such as a football club owned and run by its fan and a bank in which everyone is the manager – whose self organising structures promise to change the fabric of government.
Founded by Jamie King, who made file-sharing documentary Steal This Film, VODO distributes films Continue reading →