Proper Prior Planning Prevents Perplexing Problems

Proper Prior Planning Prevents Perplexing Problems My thoughts on educating filmmakers about distribution and marketing. Proper Prior Planning Prevent Perplexing Problems By Jon Reiss Over the last several months an argument has arisen within the independent film community as to how much (and whether) filmmakers should focus on the distribution and marketing of their films. […]

10 Solutions to Ted Hopes 38 More Ways The Film Industry Is Failing Today

On Truly Free Film today Ted Hope writes about 38 More Ways The Film Industry Is Failing Today. My response is to propose 10 Solutions that Filmmakers Can engage in to work against these failings: 1. Consider marketing and distribution of your films as part of the entire filmmaking process. If you do this it […]

The Producer of Marketing and Distribution

This is my article published on screendaily.com. The Producer of Marketing and Distribution BY JON REISS In my first guest column for Screen Daily in November of last year, I introduced what I call the new 50/50. This idea is to convey to filmmakers that half of their work is making the film, half of […]