Review of Think Oustide the Box Office by Content NOW

Content NOW Here’s the pull quote: “Written in a light conversational tone and beautifully organized over 354 pages, Jon, a noted filmmaker (Bomb It, Better Living Through Circuitry) and CalArts teacher, passionate about connecting filmmakers to their audiences, arms filmmakers with the arsenal needed for a killer DIY direct to fan film marketing campaign. This […]

Think Outside the Box Office Introduction and Table of Contents in Indiewire

I put up the Introduction and table of contents on Indiewire: As some of you know, I have written a book Think Outside the Box Office. It’s purpose it to help filmmakers release their films in today’s marketplace – especially in the collapse of the festival acquisition model. The book is being released on November […]

You Stilll Can Support Open Indie on Kickstarter

Open Indie raised their $10,000 but they are still raising money. There are still 10 Filmmaker slots open for filmmakers who want to have their films available through the Open Indie system and receive 1 hour of free consultation from Arin Crumley.

Developing Audience During Prep, Production and Post

What you do to help your distribution and marketing started out being one chapter in the book. Now it takes up 1/3 of the book! I feel that it is hyper important that filmmakers work towards their distribution and marketing during prep, production and post. Part of that work is audience development which was the […]

@Jon_Reiss Marketing Art – An Oxymoron?

Today’s discussions began with the question of why is it important to identify your audience before you finish your film. I believe there are a number of reasons, but the main ones are: 1. Takes a long time to develop your audience. 2. You can engage your audience to participate in the film process itself. […]

Ask @Jon_Reiss a twitter/blog interface experiment

Last week I started posting questions and ideas/tips onto my twitter account @Jon_Reiss about film distribution and marketing. I started getting replies and questions back which was excellent! and I tried as best I could to answer them all in my alloted 140 characters. However, the 140 limit prevented me from responding properly in many […]

Jon Reiss speaking at Film Independent Filmmaker Forum October 11th, 2009

I’ll be at the Film Independent Filmmaker Forum this weekend.   I’m on a panel Sunday morning but I’ll also be around in general to chat.    Let me know if you are coming. Jon FIND FILMMAKER FORUM   SUNDAY OCTOBER 11th, 2009   Director’s Guild of America,  7920 W Sunset Blvd., Los Angeles, CA 90046 9:00 am […]

indieWire: Arin Crumley starts OpenIndie for Independent Film Distribution and Marketing

Check out this great article in IndieWire about what Arin Crumley is doing to help independent filmmakers: DIY With a Little Help: OpenIndie Hopes to Bring Theaters within Filmmakers’ Reach by Eric Kohn (October 1, 2009) DIY With a Little Help: OpenIndie Hopes to Bring Theaters within Filmmakers’ Reach OpenIndie co-founder and “Four Eyed Monsters” […]