I recently did a short Q+A for Rachel Allen with the National Alliance for Media Art + Culture (NAMAC). NAMAC is an invaluable resource of independent film, video and multimedia organizations, and I recommend everyone checks them out.
Five Question Q+A with Jon Reiss by Rachel Allen
Meet Jon Reiss. Jon is a filmmaker (Bomb It, Better Living Through Circuitry), author (Think Outside the Box Office) and consultant whose most recent book is Selling Your Film Without Selling Your Soul which he co-wrote with The Film Collaborative and Sheri Candler. He works with numerous film organizations, film schools and festivals to bring a variety of distribution labs and workshops around the world. His upcoming books concern new models of artistic entrepreneurship and the concept Producer of Marketing and Distribution.
RA: What drew you to your work?
JR: I made a film called Bomb It, which is about graffiti all over the world. We frankly thought that we were going to sell the film in a traditional fashion and we didn’t. There’s a long story behind that. Basically, I ended up distributing the film mainly myself, but I had other distribution partners. I started writing about it and people liked the writing that I did. I realized that I enjoyed talking to filmmakers about this process and I decided to write a book about it. I enjoyed talking to people about new ideas and how filmmaking has changed in terms of engaging with audiences. Continue reading →