Tag: Kim Garland

Guest Post: Kim Garland on Scriptchat and Building a Twitter Community

I had the pleasure of meeting Kim Garland when I was in NYC for Independent Film Week in September. I was fascinated by how she and her Treefort group built a devoted community on twitter using regular Twitter chat sessions. She graciously agreed to write a post explaining their process – but in the process she provides great guidelines on building community.

Building a Dedicated (and Rocking) Twitter Community
By Kim Garland

Sometimes the real action is happening in the peanut gallery. There’s the main show on stage, carefully planned and rehearsed, and then there’s that wild bunch in the crowd, landing more jokes than the paid performers. I’ve always been partial to the rebellious, high-spirited nature of a good peanut gallery, and that’s where the Twitter community called Scriptchat began.

A year ago, a few screenwriters and I popped into a Twitter chat for writers. We found it to be entertaining, and a cool way to talk craft, but quickly realized the chat was geared to Fiction writers – a fine form but not the one we were obsessing about – and we started bellyaching to each other about how we didn’t have a chat of our own.

In the time it takes to type 140 characters, the idea for #scriptchat was born, and by the next week we were hosting our own chat.
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Guest Posts Start This Week

I am very happy to announce that this week I will start a guest posting program on this blog. We will hear from a variety of people that deal with audience connection and engagement of all types. More and more I am viewing film distribution and marketing as the 2nd necessary component of creating a film: The first component is the production of the film (conception, production, post). The second component is connecting that film with an audience (distribution and marketing). I used to refer to these as steps – but that implies that they would be sequential – eg first step: make the film, second step connect with audience. But you know I believe these “steps” should run as simultaneously as possible.

These posts will run a wide gamut of topics from social media to trans media and everything in between (from sources around the world!) First up on the guest post is Tyler Weaver on how busy media content creators can fit social media into their lives – in very practical steps. Upcoming Kim Garland from Scriptchat – using Twitter to create conversation around scriptwriting. Simon Pullman from Transmythology on transmedia etc. My goal is to have these run every Thursday – so stay tuned!