Jon Reiss to Speak at UFVA Conference August 11th, 12th
This month I will be appearing at the University Film and Video Conference which is being held at Champlain College in Burlington VT. Both presentations will center around the core Think Outside the Box Office (TOTBO) principles with an emphasis on how and why to teach this material to film students. I have a solo […]
Independent Opportunities on CloudCraft Television
Ryan Sloan’s CloudCraft Television is currently offering channels for Independents and Students and well as Collaborations. They are able to stream uncompressed video at better than DVD quality, including up to 7.1 DTS Surround Sound, and Home Media Magazine has recently reviewed their technology deeming it the best on the Internet in an upcoming article. […]
TOTBO Tip of the Day 15 Hiring PMDs in these early days.
I look forward to a near future in which filmmakers/directors will be able to put out calls for PMDs just as they do for DPs and Editors – and that they will get an equal volume of applications. Directors will develop long term relationships with PMDs that “get them” just as they do with DPs, […]
TOTBO Tip of the Day 14 Responsibilities of the PMD
Responsibilities of the PMD include: 1. Identify and engage with the audience for a film. 2. Development of a distribution and marketing strategy and plan for a film in conjunction with the entire team. 3. Create a budget for said plan. 4. Assemble and supervise the necessary team/crew elements to carry out the plan. 5. […]
TOTBO Tip of the Day 13 Introducing the Producer of Marketing and Distribution or PMD
As a filmmaker, I have thought a lot of about complaints from filmmakers of all these new tasks that we are responsible for in distribution and marketing. And this is how I came up with the concept of the Producer of Marketing and Distribution or PMD. Just like you most likely did not make the […]
Jon Reiss Interview with Nat Mundel
This was published on voyagemedia.com today. Author Jon Reiss on the Death of the Film Festival AND HIS BEST KEPT SECRETS THAT COULD MAKE YOUR NEXT INDIE FILM A SUCCESS!! In his interview with Nat Mundel, independent filmmaker, author, and educator Jon Reiss unabashedly confirms one thing: the film festival acquisition model is dead or […]
TOTBO Tip of the Day 12 The New 50 50
Jon Reiss’ TOTBO Tip of the Day 12 The New 50/50 Distribution and marketing can take as long and cost as much, or more than you spent on your film. The new 50/50 is not a revenue split but the mental shift that filmmakers must make about the filmmaking process. This is not a hard […]
The Producer of Marketing and Distribution
This is my article published on screendaily.com. The Producer of Marketing and Distribution BY JON REISS In my first guest column for Screen Daily in November of last year, I introduced what I call the new 50/50. This idea is to convey to filmmakers that half of their work is making the film, half of […]
TOTBO Tip of the Day 5 Budget for Distribution
Jon Reiss TOTBO Tip of the Day 5 – Budget for Distribution and Marketing In order to successfully execute a marketing plan for your film, a budget must be developed in tandem with your production budget. This is not an optional expense to be decided at the end of post production. A marketing and distribution […]
Filmmaker Magazine article: Choosing a Fulfillment Company for Film Distribution
I’m back in Filmmaker Magazine – this time with a grind down to the details article on fulfillment companies: DIY NUTS AND BOLTS:CHOOSING A FULFILLMENT COMPANY By Jon Reiss As you may know I recently released a book, Think Outside the Box Office, a practical guide to distributing and marketing a film in today’s economically […]