@Jon_Reiss Marketing Art – An Oxymoron?

Today’s discussions began with the question of why is it important to identify your audience before you finish your film. I believe there are a number of reasons, but the main ones are: 1. Takes a long time to develop your audience. 2. You can engage your audience to participate in the film process itself. […]

Tribeca Film Festival Panel Discussion-

Coming up soon is the Tribeca Talks- Tools of the Trade: Alternative Distribution, Marketing 2.0, and Beyond. There is a fantastic panel including Geoff Gilmore of Tribeca Enterprises, Sara Pollack of YouTube, Cynthia Swartz of 42West, Ryan Werner of Independent Film Channel, Adam Yauch of Oscilloscope, Steven Zeitchik who is the moderator of The Hollywood […]

Web Marketing and DIY Filmmaking Article in Filmmaker Magazine-

Filmmaker Magazine has featured an article that I wrote about DIY web marketing, drawing attention and self distribution for Spring 2009. You should check it out, here is the article. HOW TO MARKET YOUR DVD ONLINE PART 3 In this installment, Jon Reiss looks at DIY Web marketing. BY JON REISS So you’ve authored your […]