Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing for the Digital Era
Whatever kind of content you create – feature film, short, webisodes, transmedia, YouTube – this book is for you.
Think Outside the Box Office is the first nuts-and-bolts guide for filmmakers who want to take control of their own distribution and marketing destiny. Each chapter addresses an essential aspect of a film’s release and gives specific techniques to filmmakers to create success with their films in today’s marketplace.
Covering everything from theatrical, grassroots/community, publicity, sponsorships, live events to DVD sales, affiliates, to social networking/web marketing to monetizing digital rights including YouTube, iTunes, Amazon, to crowdfunding, and audience identification its all here and more.
“If you’re only going to read one book about filmmaking in the new millennium, this should be it.” Kathleen McInnis Festival Programmer, Strategist and Publicist
“OPEN THIS BOOK! Eat up every morsel Reiss provides. Internalize it and make it your second skin.” Ted Hope, Producer of over 60 independent films including Adventureland, The Ice Storm, In the Bedroom, 21 Grams, Happiness,The Brothers McMullen.
“Essential reading for anyone making an independent film today.” Scott Macaulay Editor, Filmmaker Magazine
