If you have laid the groundwork with organizational partners, you can have them organize many of your screenings what Lisa Smithline calls DIFY – or Do It For You. This is one of the many added benefits of starting your distribution and marketing groundwork from the beginning. Even if they don’t do the actual screening organization, they can provide audience, support structure, event production, and event talent. If you don’t have an organization – but have an engaged audience – you can work with your audience in this way too.
Again this is one of the many topics that are covered in depth in the workshops. In NY we are fortunate to have social engagement strategist Sheri Candler and community outreach specialist Caitlin Boyle giving presentations! In Vancouver we have Colleen Nystadt from Movieset!
My workshops are coming to NYC on June 5 & 6th organized through IFP – and Vancouver on June 12 & 13th. One of the perks of attending is a digital pack of articles and documents my theatrical pitch letter and a list of theater listings etc. I hope to see you there! Check out the book and workshops here.